- A voice over is always present throughout the advertisement but it also includes clips from the actual documentary
- A music bed is present with relevant music to the documentary.
- The scheduling of the documentary is placed at the end of the advertisement
- The timing of the radio advertisement should be about 30 seconds long.
Radio Script
Online shopping is Britains new favourite passtime. Every retailer has it's loyal followers (Voxpops x3). Is high street shopping really becoming a thing of the past? (Interview) The Empty High Street, 8pm, on the 22nd on Channel Four.
Below is an example of a radio advertisement, even though it was produced for the television, it also works well as a radio advertisement, also it was hard to find an actual radio advertisement.
No comments:
Post a Comment